Devilish Packaging, Tamed
But what\'s maddening is
And almost no penetration.
Plastic packaging, known as flip covers, can be a popular victim of a difficult economy.
High oil prices have allowed manufacturers and big retailers to reconsider using so much plastic, and some manufacturers are actively looking for cheaper alternatives.
\"With the instability of oil --
People say that we need a material that replaces the Flip, \"said Jeff Kellogg, vice president of consumer electronics and safe packaging at Packaging company MeadWestvaco.
The company is using all kinds of plastic everywhere.
Target has removed the plastic cover from its Archer Farms Yogurt, redesigned the packaging for some bulbs to eliminate the plastic, and is selling socks that are fixed together with paper strips instead of plastic bags.
Wal-Mart Stores promised to reduce their packaging by 5% between 2008 and 2013, and urged suppliers to concentrate laundry detergent in order to sell in smaller containers, in order to reduce the use of plastics, the round hydrogen peroxide bottle is made into a square shape.
At Home Depot, Husky\'s tools range from flap to cardboard packaging, and EcoSmart LED bulbs will be sold in corrugated boxes instead of larger plastic boxes.
Advertising \"most of our manufacturers are working on this,\" said Craig Menier, head of merchandise sales at Home Depot.
\"We have been encouraging them.
Consumers have long complained that the clamshell is a literal pain, and that it is a waste for environmental activists to condemn the clamshell.
To save money and resolve complaints, retailers and manufacturers are starting to minimize packaging in e-commerce
Business a few years ago.
Amazon, for example, launched a \"setback-
The \"free packaging\" program in 2008 aims to eliminate packaging anger and become more eco-friendlyfriendly.
Other retailers have also been looking for ways to improve the customer\'s out-of-the-box experience.
\"I got all the questions as a packed person --
There\'s nothing worse than going to a cocktail party where someone is asking why they can\'t get into their stuff, \"said Ronald Sassin, senior director of packaging purchasing at Walmart. Mart.
\"I \'ve heard over the years, \'Do I need a knife to insert my knife?
\"How can I need a pair of scissors to buy a birthday present for my child ? \"
But it\'s more complicated to reduce packaging in physical stores.
Whether it\'s explanatory text, bright colors, or compelling graphics, the packaging must sell the product.
It also has to stop shop pickpockets.
The retailer lost about 1 pound.
According to the National Retail Federation, 44% of sales were stolen in 2009, the latest figure.
\"In the last 20 or 30 years, clams have actually done this well,\" Mr. Kellogg said.
Then, oil prices rose, first in 2008, and again this year, so the cost of producing clam shells and other plastic packaging is oil. based, shot up.
\"Plastic packaging is a by-product and we don\'t have enough to offset the impact of the industry . \"Sasine said.
\"Oil prices, gas prices, home heating oil and other factors determine our future.
\"During and after the recession, as retail sales fell, stores began looking to cut costs in new and imaginative ways.
MeadWestvaco is interested in so many plastic alternatives that he tampered
It initially provided obvious cardboard for drug trials, added a transparent laminate to prevent tearing and glued two sheets of cardboard together.
It puts a cut in the middle and adds a plastic bubble to a specific product, such as a Swiss Army knife or a Kodak camera.
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Although some technologies, such as film covering cardboard, did not appear until recently, \"This is also a demand issue --
It\'s hard to develop something internally and stuff it into the market if it\'s not necessary . \"
Kellogg said why it\'s only recently launched a package called Natralock. Wal-
Mart began selling new packaged goods in 2010, and although MeadWestvaco refused to release the number of uses, it said all Swiss Army knives were using the new package, about 85% of the computer memory market (
Like USB drive and SD card)
MeadWestvaco says the packaging is reduced by an average of 60% of plastic compared to the flap version of a given product.
The weight is 30% lighter, reducing transportation costs and fuel use.
Other packaging suppliers also offer similar treated cardboard with small plastic bubbles called blister packaging.
\"We have seen a lot of small, high
Lorcan Sheehan said: \"Valuable products have changed from the flap two or three years ago to today\'s blister packaging or blister board,\" modusLink senior vice president of marketing and strategy, supply chain consulting for companies such as Toshiba and HP.
The cost of saving is great. Sheehan said.
Using blister packaging, the cost of materials and labor is 20 to 30% cheaper than the flap packaging.
He also said, \"in terms of packing density --
You can put it on the shelves, or through the logistics and supply chain, the density of these products usually increases by 30 to 40%.
\"These packages also meet other requirements of the retailer.
Graphics and text can be printed on it.
Because most people can\'t tear the product out of the blister package by hand, it helps to prevent theft.
In addition, the small sensor label linked to the store alarm system is hidden between the two cardboard sheets;
With the flip cover, it is glued to the outside, so people in the store can peel it off more easily.
Although the ads still hang in the store, \"We see a big change\"Sheehan said.
Among the manufacturers making the change are the parent company of Wiss. brand metal-
Cutting scissors sold at Home Depot and elsewhere, attached to a piece of cardboard with elastic nails
Plastic is not visible.
Steven Hoskins, packaging engineering manager, Apex Tool Group, parent company of Wiss, said that getting rid of plastic packaging saves money, allows more products to be shipped every time, and reduces waste. And, Mr.
Hoskins said, \"This package is very attractive to consumers.
Relatively painful. free.
A version of this article was printed on page B1 of the New York edition on June 2, 2011 with the title: tame evil packaging.
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